About Us

Applause Dancewear is a retail dance store located in the heart of Homewood, Alabama. Family owned and operated since 1981, we employ dancers who offer a knowledgeable and passionate customer service experience. 

Applause was opened by Buddy and Cindy Wade in 1981 when Cindy was the choreographer and creator of The Star Spangled Girls at Homewood High School. Their daughter, Katie, took over ownership after completing her marketing degree at UAB.

We have over 2700 square feet of retail space filled with all of the latest fashion from the top brands in the industry. Since our employees are dancers, we are always on the “cutting edge” of the newest items coming to the market. We are available by phone, email, or social media to answer any question regarding your order.


Whether you live in the state of Alabama and would like to visit us in person, or will be ordering with us online, we are here to make sure you receive everything you are looking for! Please check us out and like us on 
FacebookInstagram, and TikTok.